May 23,
1999 Transforming Found Objects into Art Prints
By RITA REIF AST
TOPSHAM, Vt. -- Several times in recent months, the graphics designer Ivan Chermayeff
packed an odd-ball assortment of found objects in his BMW and drove from New York
to this village 50 miles east of Burlington.

Nancie Battaglia for The
New York Times | The
printer Jon Cone, left, and Ivan Chermayeff in Cone's workshop.
| When
he arrived at Cone Editions, an art-print workshop, on one occasion in March,
he had five suitcases stuffed with old gloves, flattened steel buckets, rusted
iron numbers, hole-riddled boards, mailed envelopes with canceled stamps, food
choppers, boot jacks, buttons, beach pebbles and rope winders, stuff he had collected
over decades. "He knew where each piece came from and how long he had waited to
use it," said Jon Cone, a master printer and founder of the workshop that bears
his name.
Chermayeff also knew exactly how he would use the artifacts. A painter and collage
maker, he was producing assemblages for the first time. He worked 12 hours on
each of the next four days, transforming the objects into 30 masklike fantasies
of faces and busts of people and animals. Using an innovative print-making technology,
he turned the assemblages into high-quality prints.
Half the prints are now on view at the Ricco/Maresca Gallery, in Manhattan, in
a show that also presents 20 collages by Chermayeff, through June 26.
The prints
are produced in editions of six and come in three sizes, each corresponding to
the size of the assemblage from which it was made: 2 feet by 17 inches, about
3 feet by 2 feet and about 4 feet by 3 feet. Prices range from $1,200 to $6,000
each.
Chermayeff began the first assemblage in the show, "Tibetan Monk," with a wooden
rope winder that he envisioned as a head with a wide-brimmed hat. "The four holes
in the winder became the eyes. nose and mouth," he said. "Then I gave it a body,
cutting a robe out of a piece of vermillion paper and adding buttons -- pebbles
-- to bring it to life."
On a return visit to the workshop three weeks ago, Chermayeff brought the makings
of another assemblage, "Blonde Afro": a seat from an Alvar Aalto stool, painted
yellow, was used as the hair; a rusted 30-pound iron switch-plate, pierced with
holes for bolting to railroad ties, became its longish John Carradine-like face,
stones its earrings and papers for its red dress and pink hand.
With its eft shoulder cut off, the figure seemed to turn from a front view to
a side view. The change exaggerated the ugliness of the face, giving it a haughty
look. "That face needed an attitude to carry it off," he said. "Sometimes
faces are entirely of my own making," he said. "Sometimes they already exist in
the things I find." The switch-plate was an example of the latter and was one
very few artifacts in his assemblages that he bought from a gallery. "When it
was shown to me, I immediately saw the holes for the eyes, nose and mouth -- a
face," Chermayeff said.
He had to improvise, however, on a crushed steel bucket that he found on the street
and used as the head of the wrinkled-face, one-eyed man in "Target," another print.
A black pebble became the eye, a strip of black tape, the mouth. "There's
no difference for me between making an assemblage and a collage," he said. But
to capture three dimensionality in a two-dimensional print "requires a lot of
work," he said, adding, "most of it not by me." He stabilized parts in the assemblage
so they did not move while it was scanned. He and Cone then used a computer to
adjust the colors, correct the shadows and touch up the imperfections on the image.
"I
might put in 10 minutes of conversation to tell Jon what should be done," Chermayeff
said. "But he then puts in long hours of work to make it happen."
Chermayeff's assemblages are as direct and colorful as the distinctive logos his
firm, Chermayeff & Geismar Inc., made for Chase Manhattan Bank and the Mobil Corp.,
as well as its posters for Masterpiece Theater. His street sculpture, the vermilion
No. 9, on Fifth Avenue, bears his personal design signature: bold scale (it is
10 feet tall), voluptuous roundness, brilliant color and wit. After 27 years it
is still patted, leaned on and much photographed by passersby.
He decided to make assemblages after the gallery owners, Roger Ricco and Frank
Maresca, showed him examples of the high resolution prints Cone produced. "Ivan
is an image maker," said Ricco. "It seemed a wonderful opportunity to introduce
him as a print maker."
Cone uses a scanner of his own design that is large enough to accommodate works,
like the assemblages, that have to be scanned on a flat surface. The images are
then digitally printed with archival inks on thick quality paper. "It's 100 percent
rag, extremely white and porous to retain the color," he said.
Now Chermayeff's assemblages survive only as prints. They were dismantled on the
scanning bed an hour or so after they were printed. The scanned images will be
erased from the computer after the editions are completed. "I
care about the process, more than the end result," Chermayeff said. "Of course,
I want a piece to be the best I can make it. But all the same, the act of doing
it is what I enjoy -- making something out of not much." copyright
1999 NY Times |